Let’s explore a world of 
design. Together.

Nearing a decade of design under my belt, I’ve had the pleasure of teaming up with various industries, honing my craft in creating unforgettable online journeys. My vision has always been to blend creativity with functionality, making sure every click counts. 



Let’s tackle your challenges head-on and sculpt your digital space into something truly remarkable together.



- Aqeel Kader

View Projects >

Portfolio

View some of my projects here

Top Tip!

View the “TLDR” (Too Long Didn’t Read) tab within each 
case study if you’re busy and on the go for quick points

South Point - Aqeel Kader UI UX Design

South Point

Mobile Application

AuctionBids Aqeel Kader UI UX

AuctionBids

Web and Mobile
Application

Pirtek Aqeel Kader UI UX Design

Pirtek Africa

Web and Mobile
Application

Balwin Connect Aqeel Kader UI UX Design

Balwin Connect

Web and Mobile
Application

Truck and Trailer For Hire Aqeel Kader UI UX Design

AuctionBids

UX Research, UI Design, 
Branding

Porsche app mockup Aqeel Kader UI UX Design

Porsche Drive

Mobile Application

My Services

What expertise I bring to the table

Wireframing &
High Fidelity

A constant need to create new ideas means I’m always testing out and designing new applications. By keeping myself updated with current design trends and technology, I’ve managed to engage in creating simplistic as well as highly detailed applications. From user flow, to wireframes and to the final high-end visual product .

User Experience &
Product Research

I highly prioritise understanding the exact needs of a user and client, as well as their goals for the products. With a knack for conversation and believing in someone’s vision, I have managed to learn to ask right questions, gather necessary information, as well as help share and develop new concepts for success

Branding Design &
Corporate Identities

Branding should be treated as the face of a product. The way in which our physical product and services are recognised. Your corporate identity is the functional core, and values of the business. Much like UI and UX, these are two seperate entities which work hand in hand that can make or break your product and ideas

Work Experience

Work Experience

My past companies and references | From most recent to oldest
My past companies and references | From most recent to oldest
Company and Experience

Dotslash Digital
2021 - Current

For 2.5 years, I have served as the sole UI/UX designer of Dotslash digital. Designing a plethora of multi-million dollar mobile and desktop applications, such as e-commerce and auction websites, company profilings, and more. I have worked alongside front-end and back-end developers, clients and shareholders, as well as carrying out tasks for thorough UX Researching, testing and creating corporate brands and online products

Durban South Toyota

2019 - 2021

In 2019 I joined Durban South Toyota as their very first in house Designer and marketer. Responsibilities include Website Content Management, SEO, Blog Posts, Social Media Marketing as well as Google Advertising

Mshtarii Developments

2018 - 2019

After serving for 18 months at Siyaleader, I was chosen for the managerial position to mentor a team of around 25 students for UX/UI Design, Business and Social Media Marketing, SEO, as well as Corporate Branding. During this period, I headed and carried out design and research for around 5 mobile and web applications, and CMS’s, in fields such as security, environmental and agricultural organisations

Siyaleader

2017 -2018

Intern to fully employed as a User Researcher and User 
Interface and Brand designer. My very first project and 
design was for the United Nations followed by many 
apps and web services for the biometrics sector

Skills and attributes
UI Design
Branding
UX Research
Prototyping
Media
Design Systems
Wireframing
User Testing
Image Manipulation
Information Architecture
UI Design
SEO
UX Research
Campaigning
Photography
Social Media
Website Management
Advertising
UI Design
Branding
UX Research
Prototyping
Media
Big Data
Wireframing
User Testing
Student Mentoring
Stakeholder Meetings
UI Design
Branding
UX Research
Prototyping
Wireframing
E-Brochures
Social Media

Dotslash Digital
2021 - Current

For 2.5 years, I have served as the sole UI/UX designer of Dotslash digital. Designing a plethora of multi-million dollar mobile and desktop applications, such as e-commerce and auction websites, company profilings, and more. I have worked alongside front-end and back-end developers, clients and shareholders, as well as carrying out tasks for thorough UX Researching, testing and creating corporate brands and online products

UI Design
Branding
UX Research
Prototyping
Media
Design Systems
Wireframing
User Testing
Image Manipulation
Information Architecture

Durban South Toyota

2019 - 2021

In 2019 I joined Durban South Toyota as their very first in house Designer and marketer. Responsibilities include Website Content Management, SEO, Blog Posts, Social Media Marketing as well as Google Advertising

UI Design
SEO
UX Research
Campaigning
Photography
Social Media
Website Management
Advertising

Mshtarii Developments

2018 - 2019

After serving for 18 months at Siyaleader, I was chosen for the managerial position to mentor a team of around 25 students for UX/UI Design, Business and Social Media Marketing, SEO, as well as Corporate Branding. During this period, I headed and carried out design and research for around 5 mobile and web applications, and CMS’s, in fields such as security, environmental and agricultural organisations

UI Design
Branding
UX Research
Prototyping
Media
Big Data
Wireframing
User Testing
Student Mentoring
Stakeholder Meetings

Siyaleader

2017 -2018

Intern to fully employed as a User Researcher and User 
Interface and Brand designer. My very first project and 
design was for the United Nations followed by many 
apps and web services for the biometrics sector

UI Design
Branding
UX Research
Prototyping
Wireframing
E-Brochures
Social Media

Contact Me

Get in touch to discuss great ideas, or to work together!

SOUTH POINT

Mobile Application

TLDR

Click here for the
summarised version
View Prototype >
View Website >

Background

Getting sorted with accommodation when you’re a student can be a daunting task. Being able to locate a room close to your studies, whilst being affordable and adequate for your needs can be a task in itself.



South Point allows students from all over the country to locate rooms in South Point approved hostels, with fair payment options, price points, and with sizes and amenities to fit your budget. 



With a vast selection of hostels across the country, South Point caters well for the safety, hospitality and comfort that students benefit from within their amazing whilst staying with a cohesive student community.

Client

Stay South Point

Role

UI Design, UX Designer, User Research

Company

Dotslash Digital

Goals

Design a user-friendly web application that serves as a streamlined student accommodation platform, offering a secure payment system accommodating various budget ranges, simplified hostel room selection with tailored amenities, and an intuitive interface allowing students to carefully select their accommodation by providing detailed floor plans and layouts, thus ensuring an efficient and satisfactory accommodation selection process.

Problem

All too often students are faced with stress when trying to locate a comfortable living space when searching for places to stay nearby their campus or college



This can lead to anxiety for both parents/caretakers and students.



Traveling from long distances daily can be costly as well as dangerous when in unfamiliar territory or when far away from home with no clue how to navigate through a new town or state



Searching for affordable apartments that cater to your needs and budget can be a painstaking task when you’ve already got so much to do before your academic year even begins. This includes finding a living space with the students desired facilities, budget, size and accommodation needs

Research Goals

  • Assess student accommodation challenges: Understand pain points in affordability, safety, room selection, and amenity availability.

  • Analyze existing platforms: Identify strengths, weaknesses, and UX improvements in payment systems, room selection, and user experience.

  • Investigate budget diversity: Determine payment methods and budget options to meet various financial needs while ensuring platform sustainability.

  • Understand amenity preferences: Assess student priorities to develop customizable selection filters and tailored recommendations.

  • Evaluate presentation methods: Explore effective formats like floor plans and virtual tours for informed decision-making.

  • Identify decision influencers: Assess factors such as location, transportation, social environment, and safety in accommodation selection.

  • Address usability and accessibility: Ensure inclusive design for diverse users’ needs and backgrounds.

  • Address security and privacy: Build trust in payment systems and data protection measures.
  • Enhance user satisfaction: Learn from existing platforms to offer added value and improve user experiences.

Research Goals

South Point Application Flow Chart

South Point Application User Journey

South Point Application Brand Kit

Must Have Features

-Streamlined registration process allowing students to quickly create accounts or log in. 



-Robust filtering options to search for accommodations based on criteria like location, price range, amenities, room size



-Integration with maps to display available accommodations near the college campus with details like distance, transportation options, and nearby amenities.



-Comprehensive listings for each accommodation option including high-quality images, rental prices, room sizes, available amenities, lease terms, and contact information



-Integration of reviews and ratings from previous tenants to help students make informed decisions about accommodations.



-Tools to help students manage their budgets by showing estimated costs, allowing them to set spending limits, and providing alerts for rent payments or expenses.



-Easy payment options with the option for payments to come through from personal bank accounts, as well as student bursaries and scholarships, with safe payment gateways







Wireframing

High Fidelity Prototypes

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AUCTIONBIDS

Full Web Application and Branding

TLDR

Click here for the
summarised version
Launch Live Website >

Background

Auctionbids is an auction site created to combine the listings of thevehicles from Automart, commercial transportation from Truck and Trailer, and agricultural equipment from AgriMag 



Whilst all of these platforms were a part of one group, users needed seperate accounts to register for bidding and purchasing via auctions. 



Auctionbids came in to solve the problem of needing three different log in accounts by creating a web application where users can have one account and bid on various lots from all 3 platforms

Client

AuctionBids - JM Group

Role

UX Desig, UI Design, Branding, Prototyping, Testing

Company

Dotslash Digital

Goals

Design a user-centric web application that offers a streamlined auction platform, eliminating the need for multiple logins, while prioritizing ease of use and convenience. The platform should feature a user-friendly interface allowing effortless navigation and participation in a variety of auctions sorted by category and date, ensuring accessibility and satisfaction for users

Problem

When embarking on the creation of an application serving users accustomed to separate auction platforms for trucks, cars, and agricultural equipment, several challenges emerge. Integrating these distinct auction types into one platform may face resistance from users comfortable with the existing systems. 



Addressing the learning curve associated with navigating a unified platform for various auction categories is crucial. Designing a layout that effectively categorizes items without causing confusion is paramount, enabling users to easily locate relevant auctions. Additionally, ensuring that the platform doesn’t overwhelm users with excessive information or options is essential for a positive user experience. Striking a balance between visual appeal and simplicity is key, presenting information clearly and intuitively to enhance usability.

Research Goals

Understand User Transition: Investigate how users accustomed to separate auction platforms for trucks, cars, and agricultural equipment perceive the transition to a unified platform. Determine their preferences, concerns, and expectations to inform the integration process effectively.

Assess Learning Curve: Explore the challenges users face in adapting to a new platform that consolidates various auction categories. Identify specific areas of difficulty or confusion to tailor onboarding processes and instructional materials for a smoother user transition.

Evaluate Layout Effectiveness: Examine user interactions with the platform layout to assess its ability to categorize items clearly and intuitively. Identify any design elements causing confusion or hindering navigation, and gather feedback to refine the layout for improved usability.

Measure User Experience: Gauge user sentiment and satisfaction levels to ensure that the platform does not overwhelm users with excessive information or complexity. Identify pain points, frustrations, and areas of improvement to enhance overall user experience and engagement.

Assess Visual Appeal and Clarity: Evaluate the visual design of the platform to determine its appeal and clarity. Understand how users perceive the aesthetics and whether the visual elements enhance or detract from usability. Aim to strike a balance between visual appeal and straightforwardness to create a visually engaging yet intuitive interface.

Personas

Must Have Features

Intuitive Navigation

Advanced Search Features
Live Auction Display Windows on Home Page

Equipment and Vehicle categories

User Accounts section
Safe Payment Depository
Comprehensive Item Listings
Real Time Updates
Customer Support

Auctioneer Details

Account Management

Post Auction Services

Brand Kit

Wireframing

High Fidelity Prototypes

User Testing and Phases

5 Users were asked to test the AuctionBids platform on
both desktop and mobile. None of these users were affiliated to either Dotslash Digital or AuctionBids.



Users had experience of using previous auction platforms including the singular versions of the integrated platforms



All users scored their results out of 5, with 1 being the lowest unsatisfactory result, and 5 being the highest
in increments of 0.5 stars

Insights

Designing an integrated auction platform came with many challenges. From determining whether expanding on the idea would work to lots of testing to ensure the idea was well executed



The project took a total of over 9 months of diligent work and collaboration from design to development with minute changes and incremental improvements along the entire way



A final product resulyed with a well received approach which ultimately helped the users of the JunkMail auction platforms integrate all their purchases into on

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PIRTEK AFRICA

Complete Web Application Build

TLDR

Click here for the
summarised version
Launch Live Website >

Background

Pirtek is an internationally acclaimed brand known for creating quality products to supply the fluid transfer industry with an array of products in hoses, fittings and adaptors



Being world leaders in the industry meant that Pirtek needed to upgrade their website, and more importantly their product database and supply methods



This included upgrading existing infrastructure, as well as creating a large platform for marketing, educating and supplying clients with every item that they manufacture and sell

Client

Pirtek Africa

Role

UX Research, UI Design, Wireframing, Prototyping

Company

Dotslash Digital

Goals

Our goal was to create a desktop and mobile responsive website that effectively created leads for various Pirtek dealers in all regions across Africa closest to your area, as well as educate users on the various products manufactured by Pirtek, and their functionality



This website needs to work fast, and on the go for PM’s and job site workers who need items fast and efficiently

Problem

Create a website that efficiently promotes and sells a database of well over 3000 products, and a list of ammenities, through an easy to use filtering process, as well as ensuring the efficient promotion of over 30 locations in Africa via user friendly contact methods

Personas

Research Goals and User Journey

1. Understanding Target Audience:

  • Who are the primary users of the website? (e.g., industries, professionals, individuals)
  • What are their needs and pain points when it comes to searching for products on the go?
  • How tech-savvy are they? What devices and browsers do they use?

2. Product Database Analysis:

  • What are the main categories and subcategories of products offered?
  • How can we effectively organize and display over 3000 products for easy navigation?
  • What are the key features and specifications users look for in each product category?

3. Filtering and Search Functionality:

  • What criteria are most important for users when filtering products? (e.g., type, size, material)
  • How can we implement an intuitive filtering system to streamline product search?
  • What search functionalities (e.g., autocomplete, predictive search) can enhance user experience?

4. User Journey Mapping:

  • What are the typical user paths on the website? (e.g., browsing products, comparing options, making purchases)
  • How can we optimize the user journey to encourage exploration and facilitate decision-making?
  • What potential pain points or roadblocks might users encounter during their journey?

5. Location Promotion and Contact Methods:

  • What information is crucial for users seeking locations in Africa? (e.g., addresses, contact details, services offered)
  • How can we prominently display information about the 30+ locations to facilitate easy access?
  • What contact methods (e.g., contact forms, live chat, click-to-call) are preferred by users?

6. Competitive Analysis:

  • What are the strengths and weaknesses of competitor websites offering similar services?
  • What innovative features or functionalities can differentiate Pirtek Africa’s website from competitors?
  • How can we learn from successful strategies implemented by competitors in the industry?

7. Accessibility and Usability Testing:

  • How can we ensure the website is accessible to users with disabilities?
  • What usability testing methods (e.g., A/B testing, heatmaps) can help identify areas for improvement?
  • How can we gather feedback from users throughout the development process to iterate and refine the website?

8. Mobile Responsiveness:

  • How do users interact with the website on mobile devices?
  • What are the key differences in user behavior between desktop and mobile users?
  • How can we optimize the website for a seamless mobile experience, considering limited screen space?

User Empathy Map

User Journey Map

Heuristics

The heuristic evaluation for the Pirtek Africa website was essential to streamline user experience and tackle usability issues effectively. This method involved assessing the interface against established usability principles or heuristics. By systematically applying these heuristics—such as visibility of system status and match between system and real-world tasks—usability problems that may have hindered user interaction and satisfaction were identified. The evaluation offered a cost-effective and comprehensive approach to evaluating various aspects of the website, including navigation, layout, content organization, and interaction design. Insights gained informed targeted improvements, guiding the design and development team to enhance the overall user experience and ensure the website effectively met user needs and preferences.

Must Have Features

  1. Intuitive Navigation: Clear and easy-to-use navigation ensures users can quickly find what they need, enhancing overall usability.

  2. Robust Search Functionality: A powerful search feature helps users locate specific products or information efficiently, saving time and frustration.

  3. Responsive Design: Ensuring the website is optimized for various devices and screen sizes guarantees a seamless experience for users accessing it from different platforms.

  4. Detailed Product Information: Providing comprehensive details, including specifications and pricing, helps users make informed decisions and boosts trust in the brand.

  5. Location Finder: A feature that allows users to easily locate nearby branches or service centers enhances convenience, especially for customers seeking physical assistance.

  6. User Feedback Mechanism: Incorporating a way for users to provide feedback allows the website to continuously improve based on user preferences and needs, fostering a user-centric approach.

Wireframing

High Fidelity Prototypes

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Balwin Connect

Full Web Application and Branding

TLDR

Click here for the
summarised version
View Projects >

Background

Balwin is South Africa’s largest property development company. Providing housing to thousands of people in advanced tech, and eco estates, an in-house solution was created to give residents an easy experience of fiber network installation



Being an already trusted service and sales provider, embarking on creating a solution for easy access internet with great pricing, free installation and routers, as well as the capabilities for after sales support, Balwin decided to add in a great addition that targets their thousands of residents.



Client

Balwin Property

Role

UI Design, UX Designer, Wireframing, Prototyping

Company

Dotslash Digital

Goals

Understand User Needs and Preferences:
Investigate the specific needs and preferences of potential users regarding internet services, particularly focusing on aspects such as reliability, speed, customer support, and installation convenience.

Assess Perception of In-House Fiber Internet: 

Explore users’ attitudes and perceptions towards an in-house fiber internet provider offered by a property development company. Identify any concerns, hesitations, or misconceptions users may have and address them accordingly

Evaluate Satisfaction with Existing Internet Providers:

Assess users’ current satisfaction levels with their internet service providers, including larger companies. Understand pain points, frustrations, and areas for improvement to position the in-house fiber internet solution effectively.

Examine Support Expectations: 

Investigate users’ expectations regarding customer support for internet services. Identify desired support channels, response times, and the quality of assistance required to ensure a positive user experience.

Assess Perceived Value Proposition: 

Understand users’ perceptions of the value proposition offered by the in-house fiber internet solution, including benefits such as reliability, speed, cost-effectiveness, and the convenience of not having to contact larger internet companies.

Gauge Interest and Adoption Intentions: 

Determine the level of interest among potential users in switching to an in-house fiber internet provider offered by a property development company. Identify factors influencing adoption decisions and potential barriers to adoption.
  • How can we ensure that we are better than other CMS systems?

  • What will be our standout features?

  • How can we make our CMS modular and customisable?

  • Ensuring compatibility between web and mobile support

  • Easy allocations with task descriptions and appointments

  • Ensuring previous tasks can be revisited and reopened

  • Complete security and protection of data with allocations

SWOT Analysis

Personas

User Journey

Brand Kit

Wireframing

High Fidelity

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TRUCK AND TRAILER FOR HIRE

Complete Web Application Build

TLDR

Click here for the
summarised version
Launch Live Website >

Background

Commercial and logistic equipment require large amounts of capital. Setting up, running, or purchasing equipment when getting started or to carry out a task means investing in items that are sometimes too expensive to purchase and maintain, or will only be used seldomly or seasonally. 



Welcome, Truck and Trailer for Hire. A subsidiary of South Africa’s largest online commercial sales platform, Truck and Trailer. Also a project for which a total redesign was carried out



Recognising a problem in the industry that the logistic sector needs a trusted source, with people who frequent sales and supply this field, meant that Truck and Trailer already had the potential to provide users with a great alternative to purchasing, whilst keeping them on their platform

Client

Truck and Trailer - a Junkmail subsidiary

Role

UX Research, UI Design, Prototyping

Company

Dotslash Digital

Goals

To develop a web application enabling users to effortlessly rent a wide range of logistical equipment for projects of various scales from trusted suppliers and dealers on Truck and Trailer



This platform facilitates cost savings for users while providing a reliable marketplace for commercial rental company owners to lease out their assets to a registered database of clients


Problem

Truck and equipment can be an overwhelming topic. From the amount of machinery needed, to the various types, along with their attachments, costs, operation and as importantly, the transportation of a lot of equipment that is deemed as “Abnormal Load”. 



Making the correct selection would come down to allowing the users to be able to communicate with the supplier, allow them to pick specific time periods of rental, as well as allow options for transportation and operation if qualified help is needed.

Personas

Persona One - Nicholas

Nicholas, a seasoned veteran in the roofing industry with over 35 years of experience, has successfully managed his own company for the past 18 years. His extensive expertise and innovative leadership keep him ahead of the competition, seamlessly integrating new ideas and technology into his business practices.



With a keen understanding of the industry’s demands and high overhead costs, Nicholas prioritizes efficiency in his operations. While specialized roofing equipment is essential, owning niche vehicles like cement mixing trucks isn’t a top priority. However, when occasional projects require additional equipment for preliminary construction work, he values having access to such resources.



Instead of investing capital in seldom-used assets, Nicholas seeks a solution to rent expensive equipment as needed, ensuring cost-effectiveness and proximity to project sites. With a skilled team capable of handling diverse machinery, his primary concern is finding a reliable rental service that offers competitive rates and convenient locations.

Persona Two - Senzo

Senzo, a seasoned auction-house buyer, has thrived in his profession for the past four years, capitalizing on substantial hauls and reselling investments for a comfortable living.



Having transitioned from a career as a real estate agent during the Covid retrenchment period, Senzo embarked on a new path to support his household of five.



With a background in marketing and sales, Senzo’s expertise lies in driving business success. However, managing the logistics of transporting goods from auction lots poses a challenge, as it requires large trucks with trailers—a resource he lacks the means to acquire or the licensing to operate.



In search of a solution, Senzo seeks a dependable rental service offering substantial haulers and skilled drivers at an affordable rate. This would facilitate the seamless transportation of goods from auction houses to his warehouse and his customers.

Research Goals & User Journey

Below are a few of the areas that I needed to cover ground on :

– The patterns behind the commercial hiring process
– Users motivations and needs  when hiring equipment
– Context in which users seek information on what equipment is correct for them to hire
– Assuring and creating confidence in the reliability and safety of the equipment being hired
– Inflluencing factors that make a user trust a hiring dealer
– Additional features that may help in specific equipment rental process

Must Have Features

Search and Filter Functionality
Detailed Equipment Listings
User Profiles and verification
Communication Tools
Booking Management
Rating and Review System
Fully Detailed Form entry for accurate feedback

Wireframing

High Fidelity Prototypes

Insights

Working alongside a team of amazing developers and managers, collaboration was key in analyzing various ideas and methods of creating an application that will cater towards solving the issue of logistical hiring



Not only did we have to address the hiring needs, but also get dealers familiar with the other end of the process by ensuring a user friendly experience on both sides



A variety of workshops were carried out, including brainstorming sit-downs, feature prioritization, and scenario studies.



All this planning lead to great success in a field well deserving of a product to help cater for these needs of users in desperation for an outlet to expand and seek growth in their industry without needing to forgo massive expenses

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PORSCHE DRIVE

Mobile Application and Branding

TLDR

Click here for the
summarised version

Background

Driving a Porsche is an experience to behold, so why shouldn’t owning it be one as well?



This app was designed to for users to be able to set up their vehicles for their ideal conditions, monitor their vehicles health and enhance convenience with booking their services and appointments at their nearest Porsche Center. In addition, they can also use the app for what a Porsche is known best for. 



Driving pleasure. Track times, acceleration, and course tracking allows the Porsche owner to improve their driving skills and times, enabling the best use of their vehicle whilst being able to save and record their improvements

Client

Personal Project

Role

UI Design, UX Designer, Branding and Design

Company

Personal Workspace

Application Video

Aqeel Kader Porsche Drive App mockup design

Goals

The goal of this app is to create a unity between your vehicle and lifestyle. By merging the thoughts and interactivity of your vehicle to your app, a new level of convenience has been achieved. Whether a stark businessperson or aspiring GT racer, the app caters for all of your Porsche needs.

Personas

With Porsche, excellence is not a choice, nor should your convenience. With the Porsche Drive app, an even greater connection is built between yourself and your vehicle. Ensure a comfortable environment before you step into your car by adjusting the interior climate control before you even start your journey. Set the mood by selecting your playlist and adjusting your ambient lighting for the ultimate levels of being coccooned in your own world

Research Goals

  • What are Porsche owners looking to improve on from their ownership experience?

  • What features in vehicles should be shared onto the app for convenience?

  • What tools would convenience the drivers?

  • How can we make the app improve the daily ownership of the vehicle?

  • How do we integrate the racing heritage and features of a Porsche into the app?

Personas

Michael is a 58 Year Old Surgeon. A married man with no kids, his lifestyle affords him the luxury of owning multiple Porsches for work and play, with his wife Michelle, owning a Macan S. 

Much like his work, Michael lives according to schedules. Ensuring that each and every part of his day is planned out and as efficient as possible. A car and app combined with features that can make his life even more convenient in the mornings is something that will be highly beneficial. He’s loved Porsche’s ever since his dad bought his 930 Targa new in 1978. 

A heroes work at day and play on the weekends. Michael loves taking his Porsche out on track to enjoy each and every horsepower within. A competitive nature means he also wants to constantly improve his skills and having an integrated tool for his vehicles allows him to constantly monitor and clip the apexes a little tighter, and quicker.

Task Flow

Buy It. Experience It

A Porsche is an experience. And what better way to do so than by doing what every Porsche is built to do. Drive. Enter track mode. Go on… Here you’ll be able to measure your fastest acceleration and drag times. Monitor and track your fastest lap times on any track around the world and set up a trip monitor for a course or journey. We’ll let you decide which one it is

For Every Porsche Owner

The goal of this app is to create a unity between your vehicle and lifestyle. By merging the thoughts and interactivity of your vehicle to your app, a new level of convenience has been achieved. Whether a stark businessperson or aspiring GT racer, the app caters for all of your Porsche needs

Design is Heridatory

Unmistakable. Just the way our cars are, our app harbors on the simplicity of being engineered to brilliance. A clean interface, with easy navigation and sensible flow create an experience like no other. Each need simplified and categorized into its respectful region. With such a powerful and detailed app, one would expect a great deal of experience needed to fully benefit from its features, however, a mindful and progressive layout meets the eyes and touch with ease

Build Your Garage

Owning one Porsche is a dream come true, but what happens if you own two or more? No need to create a whole new account. Simply add a vehicle in the garage area by uploading or scanning your VIN. Switch between your vehicles instantly or remove a vehicle whenever you need to

Insights

Creating this app really made me think about what it would be like to be in the shoes a Porsche owner, or one who owns many. 


By doing so, I managed to design a tool that not only allows one to take full benefit of all of its interior features, but Porsche’s very own emphasis on customer service and driver enjoyment. Technology and cars have merged to become much more than just man and machine nowadays. 



They’re a vital accessory to the way in which we lead our lives. By understanding the various types of owners from luxurious Panameras to the hardcore Carrera GTS, one needs to take into account that whilst they all truly live the badge, they lead very different lives. 



By doing so, I’ve designed an app that only makes ownership a simpler task, but a much more powerful experience as well

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South Point - Mobile Application


South Point is an app that allows users to locate accommodation specifically aimed at students in college hostels or nearby housing through registered landlords and property management groups

This app displays your searched for accommodation via detailed floorplans, amenities, location points, various price points, the options for shared rooms, to filter via students with similar interests or studies and much more,  all via using she payment gateways for personal payment or through scholarship

This app helps alleviate the anxiety one would generally face in unfamiliar territory as well as making the search for safe and affordable accommodation that much simpler

My roles included:
Stakeholder meetings
User Experience Research
Concept to Creation
Brand Kit
User Interface Design -Wireframing and High Fidelity
User Testing
Prototyping

AuctionBids - Mobile and Web Application


AuctionBids is an all in one auction website catering for 3 joint subsidiaries, namely Automart (passenger vehicles), Truck and Trailer (commercial vehicles and equipment) and AgriMag (agricultural vehicles and equipment)

Auctionbids main goal was to alleviate the need of 3 separate accounts for users who utilize their auction platforms by integrating all 3 platforms into one usable site. By doing so, users can now bid or sell on a multitude of auctions through one site, using one login.

Auctions are categorized into respective fields with access to live auctions, notifications of upcoming auctions and live bidding notifications as well as up to date auction information

My roles included:

Stakeholder meetings
User Experience Research
Concept to Creation
Brand Creation
Corporate Identity
User Interface Design -Wireframing and High Fidelity
User Testing
Prototyping

Pirtek Africa - Mobile and Web Application


A world leader in hydraulic and air supply fittingly, attachments and hoses, Pirteks website was in dire need of a redo accommodating their vast range of products, services and sales

The website was redesigned to enable users to easily identify products they needed via a multifaceted search system with images and descriptions for all products,  as well as adding items to an order list for their nearest supplier to cater to their needs with a locational integration system.

We also focused on helping grow brand awareness through a multitude of SEO improvements,  content creation and pages dedicated towards brand recognition and achievements

My roles included:

Stakeholder meetings
User Experience Research
SEO
User Interface Design -Wireframing and High Fidelity
User Testing
Prototyping

Balwin Connect - Mobile and Web Application


Balwin Connect came about through the realization that each of these 1000s of homeowners need fast reliable internet connection.  As a modern housing solution, the idea of being able to have their very own fiber internet connectivity system would make applying, receiving and setting up fiber an even more convenient system from brand new development contracts as well as existing

A complete system was built, including special rates for Balwin Property owners, including free installation and a host of packages available for affordability

My roles included:

Stakeholder meetings
User Experience Research
Concept to Creation
SEO
Branding and Imagery
User Interface Design -Wireframing and High Fidelity
User Testing
Prototyping

Truck and Trailer - Mobile and Web Application


This web and mobile application was built to bridge the gap between costly ownership and maintenance, and usage of expensive commercial vehicles and equipment on small to large scale

By utilizing a network of authorized dealers on the already well established Truck and Trailer marketplace, users now have the option to rent out expensive vehicles for day to day, and long term operations without the high costs, and expenses of ownership

My roles included:

Stakeholder meetings
User Experience Research
Concept to Creation
User Interface Design -Wireframing and High Fidelity
User Testing
Prototyping

Porsche Drive - Mobile Application


A passion project fusing two of my most highly acclaimed interests. The automotive and design field

For this project, I stepped into the shoes of a Porsche owner to find what would make ownership more convenient for Porsche clients

From being able to remotely utilize creature comforts and bespoke Porsche Automotive features, to booking services at my local dealership, as well as recording driving journeys and achievements

With cars now becoming increasingly technologically advanced, they’re more than just a tool for transport.  This app delivers in the form of convenience and enjoyment for one of the most remarkable, boundary breaking automobile companies in the world

My roles included:

User Experience Research
Concept to Creation
Branding and Identity Research and Design
User Interface Design -Wireframing and High Fidelity
Prototyping